In Amazon’s secret section, they just slashed the prices of Echo, Fire TVs, Kindles, Blink security cameras and more

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Amazon devices

Save big on top-shelf tech! (Photo: Amazon)

Did you know Amazon has a hidden section devoted to secret sales on its own devices? It’s true!

You never know when the retail giant will add deals to this secret hub — or remove them — so it’s best to check often. At any given moment you might find great prices on a range of Echo smart devices, Fire TV video streamers and Kindle e-readers. And the savings are impressive!

If you’re looking to build out a smart home, are itching to upgrade your entertainment setup or just love the idea of a new Kindle packed with a veritable mountain of e-books, you need to know about this page.

Amazon will give you free shipping on these devices, too. But if you have Amazon Prime, you’ll get so much more — from access to new movies and TV shows to discounts at Whole Foods to two-day shipping on many, many items. Not yet a member? Let’s fix that: You can sign up for a free 30-day trial right here.

Check out our current faves from this hidden deals section below, and shop all the secret sales on Amazon devices here.

Save $40: 43-inch Class V35 Series LED Full HD Smart Fire TV

A large screen TV

Save 40 bucks on this 43-inch Toshiba TV. (Photo: Amazon)

Toshiba’s 43-inch Class V35 Series LED Full HD Smart Fire TV turns out a stunning picture in ultra-high definition. Get an immersive, professional, theatre-quality display with clear, detailed audio courtesy of the DTS Virtual:X processing package. This 43-inch set comes with an Alexa Voice Remote to control the display and access all your apps and content.

A five-star reviewer said: “We are in our mid 70s—not the techno savvy generation. We had 2 smart TVs and hubby (retired engineer) and Best Buy couldn’t get them to act smart. I bought this smaller TV from Amazon. I followed the simple directions to connect it to our AT&T cable system. Now I stream free movies or click on remote to watch cable. So easy, an old lady installed it. I talk with Alexa on the remote when searching for free movies. Great bargain. Great purchase!”

$250 $290 at Amazon

Save $30: Insignia 32-inch Class F20 Smart HD 720P Fire TV

A flat screen TV with Amazon's Fire TV interface

Get this 32-inch TV for just $150! (Photo: Amazon)

Need a new TV? Amazon has this Insignia 32-inch Class F20 Smart HD 720P Fire TV on sale for just $150! The standout set delivers eye-popping colors and exceptional picture quality — both of which are rare in this price range. The audio is top notch, too — and Alexa is included in the remote. So if you’re not a fan of endlessly scrolling through a grid of movie titles (and who is), you can just say, “Alexa, play Knives Out,” and she’ll make your wish come true.

“So far this TV is AWESOME!” said one five-star reviewer. “The colors POP on this thing. The sound is great, the picture is great, it’s easy to use and I love that I can control it with my Echo Dot. This was my birthday present this year and I’m SUPER happy with it!”

$150 $180 at Amazon

Save 40%: Amazon Eero Pro mesh WiFi router

A white WiFi router

Say goodbye to WiFi dead spots with the eero Pro! (Photo: Amazon)

The Amazon Eero Pro mesh Wifi router offers over 1,750 feet of coverage either as a gateway or an addition to an existing Eero. You can control all devices on your network to give more or less signal strength to devices that might need it, like a Roku Streaming Stick for 4K video streaming or your child’s laptop (if they’re supposed to be studying instead of watching YouTube videos). It even works with the Echo Dot and Alexa voice assistant for hands-free navigation.

On sale for $80 off, the router is ideal for gamers, cord-cutters or anyone who wants fast and reliable internet access in their home.

“Someone randomly mentioned Eero to me, and I thought it was worth a shot,” a shopper revealed. “It took me about 45 minutes to install and find the best locations. After installation…my Internet is blazing fast. My only regret is that I didn’t buy this years ago.”

$119 $199 at Amazon

Save $25: Blink Outdoor and Blink Mini bundle

A square wireless camera next to a smaller, white wired camera on a pedestal.

Get two great security cameras — one for the outdoors and one for indoors — for one great price! (Photo: Amazon)

This Blink Outdoor and Blink Mini bundle is currently 18% off! That’s $25 less than if you were buying them separately! The Blink Outdoor camera is a great solution for those who want a HD security camera to monitor their surroundings but don’t want to hassle with installation. That’s because the Blink
cameras are wireless and completely battery-operated! They can actually last up to two years on two AA lithium batteries. The Outdoor version is built to withstand the elements like rain.

“This new camera is better then the Blink xt2 !” said one review. “It has been totally re-engineered. Take it from someone who owns all the different cameras Blink had to offer since day one…Also noticed the sound is much louder and more clear than the other cameras…”

The Blink Mini can be set up within minutes, and provides a clear detailed view day or night. It works with any Alexa devices, so you can use your voice to view a live feed or arm/disarm the camera. Motion alerts are sent to your phone. You can even customize motion detection zones (say, if you want to be alerted when those raccoons start messing with your trash cans). At this price, you can grab a few.

A pleased user, who says they rarely write reviews, reports: “The setup was a breeze, up and running in 30 seconds. The app is responsive and user friendly. My WiFi is slow, but it still loaded a 1080p HD quality view when I accessed it from my mobile app. My favorite feature is the night vision. All my previous cameras just showed a dark room or shadows but this camera shows a clear and crisp picture in pitch black darkness.”

$110 $135 at Amazon

The reviews quoted above reflect the most recent versions at the time of publication.

Looking for more great Amazon deals? Check these out:

TV deals:

Headphone, earbud, smartwatch and tablet deals:

Video game deals:

Smart-home deals:

Vacuum deals:

Fashion deals:

Kitchen deals:

Beauty deals:

Bedding deals:

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